{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"2407: Topic Showcase: Educating Prospects","description":"Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor\u2019s ENTIRE podcast run. This week, we cover a core tenet in the success of Level 10 marketing, namely Education. Customers want to make the best buying decision. If you help them do that\u2013not just sell them on why to buy from you\u2013but really help them understand the right questions to ask and everything they actually need to know before remodeling their kitchen of refitting the bath for example, they will see you as the font of knowledge and 9 times out of 10, they select your business. Let\u2019s dive in and learn how to become a go-to source for prospects and customers. ","author_name":"The Level 10 Contractor Daily Podcast","author_url":"https:\/\/www.level10contractor.com\/podcast\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40729515\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/40729515"}