{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"356 Inside a Farm Marketing School Coaching Call with MacKenzie Wright from Jones Brothers Farms","description":"What actually happens inside a Farm Marketing School coaching call? In this episode, you\u2019re getting a rare, behind-the-scenes listen to a real 1:1 strategy session with MacKenzie Wright from Jones Brothers Farms, serving the Louisville and Northern Kentucky area with home-grown tomatoes, produce, and beef. In this conversation, we dig into social media strategy, what\u2019s actually working, and how to think about content in a way that builds your email list\u2014not just your follower count. We also explore what it looks like to step more fully into your role as the \u201cface\u201d of your brand\u2026 even when that feels a little uncomfortable. What You\u2019ll Walk Away With: A clearer understanding of what social media is actually supposed to do for your farm A fresh perspective on video content and its purpose Insight into how strong brands are built A glimpse into the kind of feedback and coaching that can unlock your next level If you\u2019ve ever wondered: \u201cAm I doing this right?\u201d \u201cWhy isn\u2019t my content growing my audience?\u201d \u201cWhat should I actually be focusing on next?\u201d \u2026you\u2019ll be inspired by this episode! Listen here. Resources: After three months inside Farm Marketing School, members can book calls just like this one. It\u2019s one thing to learn the material. It\u2019s another thing to have someone look at your business and help you see what you can\u2019t. If you\u2019ve ever wished for that kind of clarity and direction\u2026 join my community of go-getter farm marketers here: \ud83d\udc49 www.mydigitalfarmer.com\/fms What email provider do I use for my email promotions? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Thank You to Our Podcast Sponsors: Local Line is my farm's preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2026. Head to my special affiliate link to get started: www.mydigitalfarmer.com\/localline Farm Marketing School is my step-by-step membership program for direct-to-consumer farmers who are ready to treat marketing like a system, not a guessing game. Inside, you\u2019ll get plug-and-play projects, templates, monthly coaching, and a repeatable framework to help you grow your email list, run stronger promotions, and increase sales (whether you\u2019re a vegetable, meat, CSA, flower, dairy, microgreen, or value-added farm). Your investment is only $69\/month. Over 15 marketing projects to choose from. \ud83d\udc49 Learn more and enroll at: www.mydigitalfarmer.com\/fms Support the Podcast: Love the My Digital Farmer Podcast? Help me reach more farmer earbuds! Subscribe on your favorite podcast app so you never miss an episode. \u2b50\ufe0f  Leave a Review on Apple Podcasts, because it helps other farmers find the show. Share this episode with a fellow farmer or small business owner. Or forward my weekly email about the show to a farmer! (Get on that email list here to get more marketing tips: www.mydigitalfarmer.com\/subscribe) ","author_name":"My Digital Farmer | Marketing Strategies for Farmers","author_url":"http:\/\/www.mydigitalfarmer.com","html":"