{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Jacksonville Relocation, New Construction, Beach Luxury and Pricing Right with Taylor Diaz","description":"What does it really take to make it in real estate when the flexibility everyone talks about turns out to be one of the biggest myths in the business? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Taylor Diaz. Taylor is a Northeast Florida real estate agent who shares how she went from working in the medical field to building a career in real estate through discipline, mentorship, and long term relationship building. In this conversation, she opens up about getting licensed during COVID, joining Sarah Rocco\u2019s highly structured team, and learning how consistency and accountability shape success.  Taylor also breaks down what new agents often misunderstand about the business, why time blocking and lead generation matter, how to choose the right team, and what buyers and sellers need to understand in today\u2019s Jacksonville market. Her insights on relationships over transactions, DISC personalities, open house strategy, and the 30, 60, 90 day pipeline make this episode especially valuable for both new and experienced agents. Listen in to hear Taylor\u2019s honest advice on building a real estate business that lasts and reach out if her approach resonates with you.   Highlights 00:00 - 12:15 From medicine to real estate during a global shutdown Taylor\u2019s early dream of working in medicine Why she left nursing and studied psychology What felt missing in the medical field Getting licensed during the COVID shutdown How the testing delays nearly derailed her start 12:15 - 20:30 Choosing Keller Williams and finding the right team Why education and training mattered most Starting as a solo agent while still in medicine The frustration of trying to do both careers at once Hearing Sarah Rocco speak and feeling drawn to her style Why joining a team finally became the next step 20:30 - 34:35 What Taylor learned from Sarah Rocco and the Rocco team Why relationships over transactions became a core belief How DISC personalities improved client communication What the rule of three taught her about solving problems The discipline and production standards on the team Why many agents underestimate the work real estate demands 34:35 - 50:20 How agents should build a real estate business that lasts Why self-discipline matters for solo agents How time blocking creates consistency The value of choosing three lead sources Why the 30, 60, 90-day rule matters How to avoid the rollercoaster income cycle 50:20 - 01:06:30 Open houses, tracking, and better buyer strategy Why open houses need planning not guesswork How timing and seasonality affect traffic Why lenders can strengthen an open house experience How buyers should think in monthly payments not just price Why seller concessions can be a strategic advantage 01:06:30 - 01:33:28 Jacksonville market insights and building a life in real estate Why Taylor sees Jacksonville as a buyer\u2019s market How attractive and well-priced homes still move quickly What sellers misunderstand about pricing and net proceeds Why real estate can support family life and flexibility later on What makes helping clients through life changes so meaningful   Quotes: \u201cFailure is not an option. This is going to happen.\u201d \u2013 Taylor Diaz \u201cIt\u2019s all about the intentionality behind it. Like, I\u2019m intentionally listening and putting it in the back of the filing cabinet in my brain.\u201d \u2013 Taylor Diaz \u201cConsistency with lead generation is so, so, so important.\u201d \u2013 Taylor Diaz   To contact Taylor Diaz, learn more about her business, and make her a part of your network, make sure to follow her Website and Instagram.   Connect with Taylor Diaz! Website: https:\/\/taylordiazhomes.brivityidx.com Instagram: https:\/\/www.instagram.com\/taylor.diaz.realtor   Connect with me! Website: toprealtorjacksonville.com   Website: toprealtorstaugustine.com    SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.   #RealEstateExcellence #TaylorDiaz #TracyHayes #RealEstateExcellence #NortheastFlorida #JacksonvilleRealEstate #KellerWilliams #SarahRocco #RealEstateAgent #LeadGeneration #OpenHouses #LuxuryRealEstate #JacksonvilleBeach #SilverLeaf #Nocatee #StJohnsCounty #BuyerMarket #SellerConcessions #NewConstruction #AIinRealEstate #RelationshipMarketing ","author_name":"Real Estate Excellence","author_url":"https:\/\/www.tracyhayespodcast.com","html":"