{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"FC BAYERN: Optimizing for next-level fan engagement and game-day operations, in real time","description":"Dominik Winter,&amp;nbsp;head of&amp;nbsp;development and&amp;nbsp;process at FC Bayern M\u00fcnchen,&amp;nbsp;talks&amp;nbsp;with Thulium CEO Tamara&amp;nbsp;McCleary, about&amp;nbsp;why&amp;nbsp;it was&amp;nbsp;mission-critical&amp;nbsp;to&amp;nbsp;enhance the fan experience by&amp;nbsp;integrating&amp;nbsp;their&amp;nbsp;data to&amp;nbsp;deliver a&amp;nbsp;more personalized and targeted omnichannel&amp;nbsp;experience,&amp;nbsp;catering&amp;nbsp;to individual preferences, from parking to purchases.&amp;nbsp; ","author_name":"The Better Together: Customer Conversations Podcast","author_url":"http:\/\/techunknownsap.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40519230\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/40519230"}