{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Ali Reda, Record-Breaking Car Salesperson | 1582 Cars In 12 Months - \u201cIf You\u2019re Exceptional, You Get Exceptions\u201d","description":"Ali Reda is the car salesperson who sold 1,582 cars in 12 months, hit 32 cars in a day (twice), and talks through the exact model behind it, without living at the dealership.  He works Monday-Friday, doesn\u2019t do weekends, and built a \u201cbusiness within a business\u201d by going all-in on relationship selling, community presence, and a delivery process that removes bottlenecks.  Episode highlights: How Ali went from \u201chair on fire\u201d chasing fresh ups to having customers queue to see him.  The mentors and moments that changed his ceiling: Jerry Turfe, then Damien Boudreau, and the shift from \u201c30 is elite\u201d to bigger numbers.  What he had to unlearn to scale. Things like demo drives, manager back-and-forth, and that admin shouldn\u2019t sit on the salesperson.  The \u201cdoctor\u2019s office\u201d process that lets him deliver cars fast, stay calm, and keep the customer experience steady.  Why social media only works if it stays local, and why \u201cbeing present where you advertise\u201d is the whole point. Finding this useful? Follow the show About Symco Training: Symco Training was founded in 2000 by Simon Bowkett and it was his belief that the business had to offer its clients something different. That difference was clear to Simon from his days in the dealership when he experienced many sales trainers who had all the answers, but were unable, unwilling or both to actually show the delegate how they could be implemented. It remains the ethos of the business today. You see, Symco only employ trainers that are committed to delivering not only in spiring and insightful training, but are equally as happy to demonstrate these skills and techniques with real customers in your own showroom. We believe in order for sales training to be effective and in Simon\u2019s words \u2018real world\u2019, it needs to be tried and tested in the only place it matters the showroom floor. There is no room for theory when your goals are for your team to sell more cars, hours or parts and retain more profit. In dealerships around the world the focus applied by many of the sales executives is to try and sell a deal. Symco specialise in getting your teams to focus on selling themselves, the product and then supporting this with the deal. To find out more visit: www.symcotraining.co.uk ","author_name":"Selling In The Motor Trade","author_url":"https:\/\/symcotraining.co.uk\/podcast\/","html":"