{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"AUTHORITY: Here's Exactly What I'm Teaching on March 12","description":"In this episode of the AUTHORITY season, Tori pulls back the curtain on exactly what she\u2019ll be teaching in her upcoming masterclass: How to Become a Regional Expert and End the Time-for-Money Trap. &amp;nbsp; If you\u2019ve ever felt like you\u2019re doing great work but still having to over-explain your value, justify your pricing, or constantly prove yourself in sales conversations \u2014 this episode will resonate deeply. &amp;nbsp; Because being good and being known are not the same thing. &amp;nbsp; Many service providers stay stuck in operator mode: delivering, over-delivering, and staying busy. But the businesses that scale move beyond service delivery and into authority positioning \u2014 where clients arrive already trusting the expertise behind the offer. &amp;nbsp; In this episode, Tori shares the two core strategies she\u2019ll teach in the masterclass and why this moment \u2014 especially in a rapidly evolving digital landscape shaped by AI \u2014 is the time for regional women to claim authority positioning online. &amp;nbsp; She also shares the strategic reasoning behind a controversial launch decision: no replay. For the first time, this masterclass will only be available live \u2014 and that decision wasn\u2019t based on vibes, but on data. &amp;nbsp; \ud83d\udd11 Inside this episode:   Why being good at what you do is no longer enough   The authority shift from operator to industry expert   How authority changes your pricing power   Why visibility must support positioning   The difference between quantity marketing and impact marketing   How Tori uses data to optimise launches and marketing strategy   Why this masterclass will have no replay   &amp;nbsp; \ud83d\udc49 Join the live workshop: How to Become a Regional Expert and End the Time-for-Money Trap link to register: https:\/\/www.theregionalexperts.com\/masterclass-2026&amp;nbsp; March 12 | Live only (no replay) ","author_name":"Big Money Strategies","author_url":"https:\/\/player.whooshkaa.com\/shows\/big-ideas-rural-1","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40372955\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/40372955"}