{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"332 - Offers That Actually Sell: Is It Your Offer Or Your Selling?","description":"Host Dielle clarifies the difference between an offer (what customers buy) and selling (how you promote it), and explains key offer components: price, what\u2019s included, the result, objections, and identity (including her VISA framework). Dielle shares \u201coffer tests\u201d such as making sales within 30 days from consistent posting, generating referrals, and hearing \u201cthis is exactly what I needed,\u201d and recommends refreshing offers every 18\u201324 months as markets change. 00:00 Podcast Intro 00:30 New Training Series 01:17 Offer vs Selling 03:40 Offer Building Blocks 09:57 Identity Based Niching 12:55 Offer Tests Checklist 17:25 Refresh Offers Over Time 21:46 Wrap Up and CTA 22:11 Membership Outro For the 23% is the women of color business and entrepreneurship podcast hosted by multi-million-dollar entrepreneur Dielle Charon. Each week you\u2019ll learn how to grow your sales, money, and freedom so we can increase the 23% of business owners who are women of color. Website: forthe23percent.com Instagram: @forthe23percent Membership: forthe23percent.com\/membership ","author_name":"For The 23% The Woman Of Color Business &amp; Entrepreneurship Podcast","author_url":"https:\/\/forthe23percent.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40329905\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/40329905"}