{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"What Is Happening With AI With Ann Handley - TWMJ #1025","description":"Welcome to episode #1025 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a moment when panic travels faster than proof, few marketers are as clear-eyed\u2026 and as human\u2026 as Ann Handley. A pioneering digital marketing strategist (MarketingProfs), bestselling author (Everybody Writes and Content Rules), longtime champion of writing that actually means something and dear friend (also, if you\u2019re not susbscribed to her newsletter, Total Annarchy, you really should be), Ann has built a career reminding businesses that the point of content isn\u2019t velocity\u2026 it\u2019s connection. In her recent essay,  Something Messy Is Happening: On AI, Panic, and Asking Better Questions, she pushes back against the apocalyptic certainty surrounding AI job displacement and challenges the framing that faster always wins. Responding to venture capitalist Matt Shumer\u2019s argument, Something Big Is Happening, that AI will eliminate half of white-collar work within a few years, Ann dissects the seductive panic embedded in exponential curves and racing metaphors, arguing that technological capability does not equal economic inevitability. She reminds us that adoption is human-shaped, that judgment compounds when speed becomes cheap, and that friction is often where thinking actually happens. Rather than choosing between \u201cadapt or die,\u201d Ann advocates for a steadier path: use the tools, reject the hysteria, protect the work that builds trust, expertise and meaning over time. Grounded in curiosity rather than fear, her perspective reframes the moment not as a race to outrun machines but as an invitation to ask better questions about what we\u2019re building\u2026 and why. Enjoy the conversation\u2026  Running time: 56:04. Hello from beautiful Montreal. Listen and subscribe over at  Apple Podcasts. Listen and subscribe over at  Spotify. Please visit and leave comments on the blog - Thinking With Mitch Joel. Feel free to connect to me directly on LinkedIn. Check out ThinkersOne. Here is my conversation with Ann Handley. Total Annarchy. MarketingProfs. Everybody Writes. Content Rules.  Something Messy Is Happening: On AI, Panic, and Asking Better Questions. Something Big Is Happening by Matt Shume. Follow Ann on LinkedIn. Follow Ann on Threads. Follow Ann on Instagram.  Chapters: (00:00) - Introduction and Context of AI\u2019s Viral Impact. (01:21) - How Ann Uses AI to Strengthen Thinking. (03:43) - The Limitations and Human Control of AI. (05:09) - Content Structure and AI\u2019s Role in Creativity. (07:11) - AI\u2019s Proximity to Human Work and Its Implications. (11:09) - Extrapolating AI\u2019s Impact on Jobs and Society. (13:58) - The Emotional and Societal Response to AI. (18:45) - The Surprising Capabilities of AI in Judgment. (21:35) - The Role of Human Judgment and Creativity. (27:20) - The Impact of SEO and Content Homogenization. (29:58) - AI\u2019s Ability to Mimic Human Taste and Judgment. (36:40) - Balancing AI Use with Human Integrity. (39:36) - The Race for Content and Creativity in AI Era. (42:58) - Speed Culture and Its Discontents.. (50:34) - Navigating AI\u2019s Role in Society and Creativity. (52:50) - The Future of Creativity and AI\u2019s Impact. (54:24) - Personal Reflections on AI\u2019s Transformative Power. ","author_name":"Thinking With Mitch Joel","author_url":"https:\/\/www.thinkingwithmitchjoel.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40256665\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/199047180"}