{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 212: Turn Your Editorial Calendar into a Book Manuscript","description":"In this episode, Jodi welcomes back Hailey Dale to discuss how business owners can write a book without putting their business on pause. They discuss how your signature process can become the foundation of both your content strategy and your future book, why your content is an asset (and not disposable), and how to use your editorial calendar as a book-writing tool.&amp;nbsp; &amp;nbsp; Time Stamps: 00:00 \u2013 Welcome + Introduction of Haley Dale 02:00 \u2013 The push-pull between content creation and book writing 04:00 \u2013 Why you need a signature process before writing a book 05:30 \u2013 From signature process to book outline 07:30 \u2013 Content campaigns as chapters 08:20 \u2013 Example: Atomic Habits by James Clear 09:30 \u2013 Validating book ideas through content response 11:00 \u2013 \u201cYour content is an asset\u201d 13:30 \u2013 Permission: This is not your magnum opus 16:00 \u2013 \u201cYour content is your book. You just need the right system.\u201d 18:30 \u2013 Building audience while writing the book 20:00 \u2013 The 4-step process recap 23:30 \u2013 Why the first draft feels overwhelming 27:30 \u2013 Book recommendation: The Lifestyle Business Playbook by Daniel Priestley &amp;nbsp; Keywords: signature process, content pillars, editorial calendar, content campaigns, repurposing content, business book strategy, nonfiction book writing, first draft overwhelm, content as an asset, lifestyle-first business model, minimalist content system, authority building, thought leadership, book marketing strategy, content repackaging, table of contents development, audience building, book launch preparation, IP development, sustainable content systems, book writing for business owners, business owners writing books, book writing for entrepreneurs &amp;nbsp; Resources Mentioned: Coffee + Commas signup: https:\/\/bit.ly\/coffeeandcommassignup Atomic Habits by James Clear&amp;nbsp; The Lifestyle Business Playbook by Daniel Priestley  About Our Guest: Hailey Dale is an author and award-winning content creator behind Your Content Empire. With 10+ years of experience, she helps coaches, course creators and service providers scale their businesses through custom strategies, sustainable systems and lifestyle-first business model design. https:\/\/www.yourcontentempire.com\/ https:\/\/www.instagram.com\/yourcontentempire &amp;nbsp; LINK TO FULL EPISODE (RAW) TRANSCRIPT:  https:\/\/docs.google.com\/document\/d\/1nzLKUyI0gEwu4PVOuPzDHdKE-Lzi3dymr9h7YXnGJ1U\/edit?usp=drive_link &amp;nbsp; ","author_name":"Write Publish Market","author_url":"https:\/\/www.jodibrandoneditorial.com\/write-publish-market-podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40241215\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/199002790"}