{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Decoy or Anchor?","description":"Blair differentiates between decoy pricing and price anchoring, which are two different techniques that are often confused for each other, and can increase your average proposal value in multi-option pricing when used appropriately. &amp;nbsp; Links \u201cDecoy or Anchor?\u201d article by Blair Enns for winwithoutpitching.com \u201cThe Perils of \u2018Good\/Better\/Best\u2019 Pricing\u201d 2Bobs episode ","author_name":"2Bobs\u2014with David C. Baker and Blair Enns","author_url":"http:\/\/2bobs.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40222350\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/198946905"}