{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 493: Two Messages","description":"David and Hannah break down the marketing strategy behind The Mandalorian and Grogu, comparing the unexpected Super Bowl spot with the more traditional trailer that followed. They discuss why Lucasfilm chose a nostalgic ad instead of a plot\u2011heavy preview and whether this was a smart strategy for Star Wars\u2019 return to the big screen. For more Star Wars content visit&amp;nbsp;insidetheforce.com. Join our&amp;nbsp;Facebook Group, follow us on&amp;nbsp;Twitter, and subscribe to our&amp;nbsp;YouTube Channel. If you like the show, please leave us a review and share us with your friends and family. May the Force be with You! ","author_name":"Inside The Force: A Star Wars Podcast","author_url":"http:\/\/insidetheforce.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40183135\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/40183135"}