{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"CBP 297 - How to Turn Website Leads Into Cash-Pay Patients","description":"A lot of practice owners don\u2019t lose revenue because of ineffective marketing\u2026 They lose revenue due to slow lead follow-up and weak conversions. And sometimes I even come across those that don\u2019t follow up with every lead because they\/they\u2019re staff think \u201cwe\u2019re too busy\u201d \u2026 THE HORROR!  In this week\u2019s episode, you\u2019ll hear a slightly different flavor of my coaching, and it applies to both fully Cash-Based practices AND In-Network practices trying to increase Private-Pay revenue. The practice owner I\u2019m coaching has a practice that is: Busy On a waitlist. Currently about 60% in-network pts, and 40% cash-pay pts Getting \u201cmore leads than we can handle\u201d through his PatientSites website. And still not maximizing cash-Pay growth. Because leads weren\u2019t being followed up with immediately \u2014 and when they were, they weren\u2019t being handled strategically. Primarily because leads weren\u2019t being followed up with immediately \u2014 and when they were, they weren\u2019t being handled strategically to maximize conversions of those that would be higher-profit, self-pay patients. Pre-PS: If you are still In-Network with any insurances and want to increase your Cash-Pay revenue (like this episode\u2019s coaching client) \u2014 whether that involves dropping contracts or not \u2014 I have a 12-month program designed specifically to help you accomplish that, and we\u2019re starting a new cohort in a few months.  If you\u2019d like to add your name to the interest list and get more details, email me at jarod@drjarodcarter.com What You\u2019ll Learn in This Episode Why \u201cwe\u2019re too busy to follow up\u201d is one of the most expensive beliefs in private practice The response-time benchmarks that every practice should place on lead follow up When it\u2019s actually quite important for the practice owner to personally handle discovery\/consult calls (temporarily) How to structure receptionist-to-clinician handoffs for higher Cash-Pay conversions Why generic business advice on Podcasts and Youtube often fails miserably when applied to your specific practice and situation USEFUL INFORMATION: Check out our course: Cash-Based Practice Mastermind   ","author_name":"The Cash-Based Practice Podcast","author_url":"https:\/\/drjarodcarter.com","html":"