{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"203 | State of the Wedding Industry: What I\u2019m Seeing Behind the Scenes of (And The The Old Rules That Don\u2019t Work Anymore)","description":"In this episode, I\u2019m sharing a behind-the-scenes look at what I\u2019m seeing inside the wedding industry right now. From my vantage point working with pros across categories and markets, I\u2019ve had a front-row seat to some real shifts happening behind the scenes.&amp;nbsp; If things have felt different in your business lately (slower inquiries, more hesitant clients, marketing that doesn\u2019t land the same), they are too.&amp;nbsp; As an industry, we\u2019re in a recalibration, and it\u2019s time to pay attention. In this episode, I'm talking about the state of the wedding industry (and sharing five shifts you need to make if you want to book wedding clients in 2026). On this episode of The Power in Purpose Podcast:   [04:08]: The wedding industry is shifting   [08:00]: We're in a trust recession   [10:53]: The rise of AI content is hurting your marketing   [15:22]: Showing up like the expert and being transparent in your business   [19:53]: Couples are using AI to plan their weddings (and why this matters)   [22:00]: Your value as a wedding pro post-AI   [24:28]: You need a creative POV   [26:03]: The state of the wedding industry in regards to visibility   [31:11]: Going back to analog experiences   [38:27]: The final shift we need to consider in the current state of the wedding industry   Thanks for tuning into today\u2019s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES:&amp;nbsp; http:\/\/www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:&amp;nbsp; Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https:\/\/weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook &amp;amp; Get 50% Off: http:\/\/candicecoppola.com\/honeybook Sign-Up for Flodesk &amp;amp; Get 50% Off: http:\/\/candicecoppola.com\/flodesk JOIN ME INSIDE THE PLANNER\u2019S PLAYBOOK:&amp;nbsp; Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https:\/\/plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https:\/\/shop.candicecoppola.com CONNECT WITH ME: http:\/\/instagram.com\/candice.coppola https:\/\/www.youtube.com\/channel\/UCp3XF6mQ1bNWry55DsSyUMw http:\/\/candicecoppola.com &amp;nbsp; ","author_name":"The Power in Purpose: A Wedding Industry Podcast for Wedding Pros","author_url":"http:\/\/www.powerinpurposepodcast.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40058370\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/40058370"}