{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 2: The Speaker Marketing Toolkit You Actually Need (Website, Speaker Reel, and Getting Booked)","description":"In Episode 2 of The Booked &amp;amp; Paid Speaker Blueprint, Sean continues building the foundation of a successful speaking business by breaking down the speaker marketing toolkit event planners actually look for. Most speakers waste time building assets that do not get them booked. In this episode, Sean explains why you do not need a one sheet and what you must have instead if you want consistent paid speaking opportunities. If you want to get booked and paid to speak consistently, your website and speaker reel are two of the most important assets you can build. In this episode, you will learn:   Why event planners want to see video instead of a one sheet   What every professional speaker website must include   How to structure your keynote descriptions and speaker pages   Why key takeaways matter more than hype or motivation   How to position your talks around problems you solve   What event planners actually look for before hiring a speaker   How to present your experience, clients, and credibility   How to create a speaking experience instead of just giving a talk  \ud83c\udfac Chapters   00:00 \u2013 Welcome and why speakers must share this episode 00:30 \u2013 Continuing the foundation from Episode 1 01:00 \u2013 Why you do not need a one sheet 01:40 \u2013 What event planners actually want to see 02:10 \u2013 The essential speaker website structure 03:00 \u2013 Keynote topics, takeaways, and booking forms 04:00 \u2013 How to communicate the value of your talk 05:00 \u2013 Standing out from motivational and inspirational speakers 05:40 \u2013 Creating a world class speaking experience 06:40 \u2013 Solving problems and changing audience behavior 07:30 \u2013 Structuring your homepage and speaker page 08:15 \u2013 How event planners navigate your website 08:50 \u2013 What\u2019s coming in Episode 3: Landing Paid Speaking Gigs \ud83c\udfa4 About The Podcast The Booked &amp;amp; Paid Speaker Blueprint Podcast is a step by step show for speakers who want to build a real speaking business and get booked consistently. Each episode breaks down the positioning, systems, and strategies professional speakers use to land paid gigs and grow their authority. Get the guide here that is guaranteed to increase your bookings: bit.ly\/getbookedtospeakguide ","author_name":"Booked &amp; Paid Speaker Blueprint Podcast","author_url":"https:\/\/sites.libsyn.com\/294467","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40007610\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/200673995"}