{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Why Product Ideas Die | Chris Malta's EBiz Insider Podcast","description":" Most product ideas don\u2019t fail in a dramatic blaze of glory. There\u2019s no crash, no angry emails, no obvious signal screaming that this was a bad idea. They just sit there. A few views, maybe a click or two, sometimes even a sale that feels encouraging enough to keep going. Then nothing else happens. ","author_name":"Chris Malta's EBiz Insider Podcast","author_url":"https:\/\/chrismalta.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/39844690\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/39844690"}