{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"170| Why Content Creation is So Hard in 2026 and How to Make it Easier","description":"If creating content feels harder than it used to, you\u2019re not imagining it. Content creation has gone through 4 clear evolutions. In this episode, I break down the 4 evolutions of content creation and explain why so many creators feel stuck right now. You\u2019ll learn why informational content doesn\u2019t convert like it once did, why entertaining content leads to burnout, why \u201crelatable but safe\u201d storytelling often plateaus, and what the next evolution of online content is about. I also share what I\u2019ve seen firsthand working with creators and business owners over 40, how social media and YouTube have evolved, and how to create content that builds trust, connection, and long-term growth. If you\u2019re a creator, coach, or business owner who wants to grow on YouTube or online without burning out, this episode will help you understand&amp;nbsp;where you are in your content journey and how to create content that actually resonates in today\u2019s algorithm-driven world. I'd love to hear what you thought of the episode.&amp;nbsp; Send me a note at virginia@thisisvirginiakerr.com And if you'd like to work with me- click here to learn more about Story Driven YouTube. https:\/\/thisisvirginiakerr.com\/this-is-youtube-school&amp;nbsp; ","author_name":"The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips","author_url":"https:\/\/www.thisisvirginiakerr.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/39749475\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/39749475"}