{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"313 Rewriting the California story: USA Today bets big on statewide local journalism","description":"California isn\u2019t just a state. It\u2019s a story still being written, and USA Today wants a front-row seat. With the launch of Today Californian, the national news giant is investing in a bold new experiment: statewide coverage designed to meet readers wherever they are \u2014 from inbox to Instagram. \u201cWe\u2019re positioning ourselves as highly relevant,\u201d says Greg Burton, the project\u2019s editorial lead. The goal? To create a digital-first newsroom that feels local, acts regional and delivers impact at scale. Access more at this episode\u2019s landing page, at:  https:\/\/www.editorandpublisher.com\/stories\/rewriting-the-california-story-usa-today-bets-big-on-statewide-local-journalism,259321 &amp;nbsp; ","author_name":"&quot;E &amp; P Reports&quot; from Editor &amp; Publisher Magazine hosted by Mike Blinder","author_url":"https:\/\/editorandpublisher.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/39481265\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/39481265"}