{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 27 - Lasheen Williams (Tchallasheen)","description":"On this week\u2019s episode of Why I Social, Chris sits down with Lasheen Williams (Tchallasheen, IG - Cosplayer). Lasheen recounts his journey to becoming a cosplayer. You'll also learn how he has created a community of content creation opportunities from his experience as a cosplayer - and the opportunities cosplay has since afforded him.&amp;nbsp; Key Highlights  What is a cosplayer, and how did he got started The process of content creation and collaboration How he dealt with challenges coming with cosplay&amp;nbsp; How he uses cosplay to inspire his community&amp;nbsp; Building his brand on social media The importance of education on social media (and why it can work)&amp;nbsp;  And of course, learn why Lasheen socials on this week's episode of Why I Social! Lasheen's Links:&amp;nbsp;  LinkedIn Instagram (Tchallasheen)   Read and Subscribe to the latest Why I Social Newsletter [LinkedIn]  About our sponsor: The National Institute for Social Media (NISM) empowers marketing professionals to elevate their social media expertise through industry-recognized certification. NISM provides comprehensive training designed to build confidence, credibility, and credentials while fostering a global community of practice and collaboration among social media professionals.&amp;nbsp;  Learn more about how you can advance your career at&amp;nbsp;https:\/\/nismonline.org\/  The Why I Social theme song was created by Benjo Beats and may not be used outside of this podcast.&amp;nbsp; ","author_name":"Why I Social","author_url":"http:\/\/whyisocial.libsyn.com\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/39330715\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/2031c2\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/196342535"}