{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Enterprise Month in Review - is AI changing the B2B buyer?","description":"Yes - it's time... Let's review the highs and lows of the enterprise month, with Jon, Brian, and the infamous slide deck like no other. Plus: we have special guest Barb Mosher Zinck in the virtual chair, to talk about her latest research on what B2B buyers care about, and how AI - or isn't - changing what they need and how they evaluate. As always, bring your snarky and savviest commentary. Note: if you appreciate enterprise content with NO commercials and no sponsors, consider sharing this content, leaving a favorable review, etc. I've funded my own podcasts since 2007 because I believe in this medium of free exchange of ideas. Your advocacy matters. To see the slide deck visuals, catch the youtube replay at: https:\/\/youtube.com\/live\/Mg_UKnWdeBo. To see the post on B2B buyers and AI by Barb Mosher Zinck on diginomica, check https:\/\/diginomica.com\/buyers-are-engaging-vendors-sooner-not-reasons-you-may-think-heres-whats-really-driving-it","author_name":"SAP and Enterprise Trends Podcasts from Jon Reed (@jonerp) of diginomica.com","author_url":"http:\/\/jonerp.libsyn.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/39310715\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/39310715"}