{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"395 - The Social Media Blueprint for Podiatrists with Paul Macaulay","description":"In this episode of the Podiatry Legends Podcast, I talk with Paul Macaulay, better known online as Paul the Podiatrist. Paul is a UK-trained musculoskeletal podiatrist now living and practising in Singapore, and over the past three years, he has built an impressive 500,000+ followers across Instagram, TikTok and YouTube. If you\u2019re sitting on the sidelines thinking \u201csocial media isn\u2019t for me,\u201d Paul\u2019s story will change the way you look at marketing forever. Content creation isn\u2019t about becoming an influencer; it\u2019s about building trust, attracting ideal patients, and strengthening the profession one video at a time. Paul proves that you don\u2019t need expensive equipment, perfect lighting, or flawless scripts. You just need to start. To connect with Paul, you'll find him @paulthepodiatrist on Instagram, or you can email him at paul@paulthepodiatrist.com Are you looking for a one-on-one business coach? A business owner I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy that they bought me a $400 bottle of bourbon. That's a win-win for both of us. Think about it - You have everything to gain and nothing to lose. Please use the link below to schedule your Zoom call.  https:\/\/calendly.com\/tysonfranklin\/podmeeting30  If you're not yet ready to contact me, consider buying my Books - https:\/\/amzn.to\/4oBl3r3   ","author_name":"Podiatry Legends Podcast","author_url":"https:\/\/www.podiatrylegends.com\/","html":"