{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"He Used AI to Generate $6m Revenue at Dreamstories by Selling Childrens Books","description":"How do you scale a consumer AI company to 100,000+ paying customers\u2026 without raising VC and while staying profitable? Ricardo, founder of DreamStories.ai, joins Nathan to break down how he built an AI-powered personalized children\u2019s book studio that\u2019s already done $3M+ in lifetime sales, with average order value around $60 \u2014 and why most people misunderstand how to scale paid acquisition for an AI startup. You\u2019ll learn: \u2014 How he used Facebook ads to profitably acquire 100,000+ customers \u2014 Why his CAC target equals his AOV (and why that works) \u2014 The onboarding funnel that converts like magic (and why it\u2019s intentionally stupid-simple) \u2014 How DreamStories runs 4+ A\/B tests at all times \u2014 The tech stack powering the company (Shopify, PostHog, Looks) \u2014 Why he chose kids\u2019 books as the wedge into a much bigger AI content vision \u2014 How parents create episodic \u201creverse books\u201d that drive repeat purchases \u2014 His seed fundraising strategy (less than $1M raised) and why he avoids the \u201cVC money pit\u201d \u2014 Why personalization + paid ads is the most underpriced arbitrage right now Ricardo previously helped scale Spotify (joined in 2009), built and exited multiple companies, and now leads a 7-person team building the next generation of personalized storytelling. Whether you\u2019re a SaaS founder, investor, or operator looking for the next scalable AI business model, this is a masterclass in paid acquisition, funnel design, and consumer AI monetization. Connect with Ricardo: DreamStories.ai Connect with Nathan: Founderpath.com ","author_name":"SaaS Interviews with CEOs, Startups, Founders","author_url":"http:\/\/getlatka.com","html":"