{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"From Texting to Talking Sales Training for Gen Z","description":"  What if the reluctance to pick up the phone is the key to unlocking a new sales strategy?   &amp;nbsp;   In this weeks episode we address communication preferences of Gen Z sales professionals, highlighting the need for empathy and understanding from seasoned sales managers.   &amp;nbsp;   With insights from Janet Efero, an award-winning sales trainer, we explore the generational shift in communication styles and its impact on sales.   &amp;nbsp;   This episode is packed with strategies to bridge the gap between traditional sales skills and modern digital communication tools, equipping young professionals with the necessary skills to thrive.   &amp;nbsp;   Moving beyond mere comfort zones, we dissect effective sales training structures that cater to building resilience and confidence.   &amp;nbsp;   Discover Janet's approach, which encourages gradual exposure to daunting tasks like cold calling, making them less intimidating and more approachable.   &amp;nbsp;   We discuss the importance of structured yet flexible training frameworks that prioritise questioning, listening, and rapport-building over rigid scripts. This method provides a nurturing learning environment for new recruits, ensuring they are well-prepared to face the complexities of the sales landscape.   &amp;nbsp;   We also challenge traditional sales training methodologies, advocating for a more human-centered approach. Janet shares innovative tactics like personalised communication and unique marketing strategies that stand out in our fast-paced digital world.   &amp;nbsp;   Learn how short, digestible training bursts can resonate more with Gen Z, making the sales journey not just a task but an exciting, rewarding experience.   &amp;nbsp;   By breaking away from conventional strategies, meaningful interactions can lead to tangible results and creativity in sales.   &amp;nbsp;   Chapters:   00:00 - Generational Shift in Communication Skills   10:52 - Effective Sales Training Structure   17:16)- Rethinking Sales Training Approaches   28:59 - Innovative Sales Tactics and Empathy   &amp;nbsp;   Links and Resources   Connect with Janet&amp;nbsp;  https:\/\/www.linkedin.com\/in\/janetefere-adaptivesales\/   &amp;nbsp;   Follow Fred:  https:\/\/linktr.ee\/fredcopestake &amp;nbsp;   Take the Collaborative Selling Scorecard  https:\/\/collaborativeselling.scoreapp.com\/   &amp;nbsp;   Watch this episode on YouTube:  https:\/\/youtu.be\/r2eSFRTfRqY &amp;nbsp;   Watch my FREE YouTube Course: Sales Mastery for Engineers:  https:\/\/bit.ly\/Sales-Mastery-For-Engineers ","author_name":"Sales Today","author_url":"http:\/\/throughpartnering.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/39096325\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/195619730"}