{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Your Reformer -  How Reformer Pilates Helped Heal a Mind and Body","description":"In this episode, I sit down with Emma Stallworthy, the inspiring founder behind Your Reformer.&amp;nbsp;  Her story begins with a deeply personal fertility journey that led her to reevaluate how she moved, how she managed stress, and ultimately how she cared for her body. Through Pilates\u2014specifically reformer Pilates\u2014she found physical healing, nervous system balance, and a sense of calm that became life-changing.  That experience not only transformed her health, but also sparked the idea for a more accessible, at-home Pilates solution grounded in real emotional connection and everyday life needs.&amp;nbsp;  As we talk, Emma shares how the practice supported her through pregnancy, postpartum recovery, anxiety, back pain, major life transitions, and the hectic realities of parenting and entrepreneurship. &amp;nbsp; She also reveals how she and her husband grew the business from an idea into a global brand\u2014tackling logistics, e-commerce, manufacturing, B2B expansion, and launching in the U.S. market.  What comes through most is her passion for movement, her belief in carving out time for self-care, and her commitment to helping people live healthier, more balanced lives\u2014no matter their season of life.&amp;nbsp;  Key Highlights  * How infertility, IVF, anxiety, and burnout led Emma to reformer Pilates\u2014and how the practice helped her regulate her nervous system and finally conceive.&amp;nbsp;  * Why reformer Pilates supports a wide range of people\u2014from beginners to athletes, from those with injuries to those navigating postpartum recovery, back pain, mobility challenges, or stressful careers.&amp;nbsp;  * The moment Emma realized there was a massive demand for at-home Pilates during lockdown, and how that insight shaped the Your Reformer concept.&amp;nbsp;  * The evolution of the business: logistics, e-commerce learning curves, expansion into B2B, launching internationally, and their \u201cKaizen\u201d philosophy of continuous 1% improvements.&amp;nbsp;  * How Your Reformer supports beginners with orientation classes, health-professional-led programs, and a robust on-demand library that meets people in every stage of life.&amp;nbsp;  If you\u2019ve ever struggled to find balance, movement, or a moment of calm in your day, this conversation will resonate deeply. Emma\u2019s story is powerful, relatable, and full of insight\u2014whether you\u2019re navigating fertility challenges, juggling parenting, looking to stay active as you age, or simply wanting to improve your mental and physical well-being.  Join me, Ramon Vela, as we explore how Your Reformer is helping people reclaim their health, their calm, and their confidence\u2014one deliberate, mindful movement at a time. Tune in on Apple Podcasts, Spotify, or wherever you listen.  For more on Your Reformer, visit: https:\/\/yourreformer.com\/  If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.&amp;nbsp;  Plus, don\u2019t forget to follow us on  Apple and  Spotify.&amp;nbsp;  Your support helps us bring you more content like this!  *  Today\u2019s Sponsors: &amp;nbsp;  Color More Lines: https:\/\/www.colormorelines.com\/get-started  Color More Lines is a team of ex-Amazonians and e-commerce operators who help brands grow faster on Amazon and Walmart. With a performance-based pricing model and flexible contracts, they\u2019ve generated triple-digit year-over-year growth for established sellers with annual revenue over $5 million. &amp;nbsp; Use code &quot;STORY OF A BRAND\u201d and receive a complimentary market opportunity assessment of your e-commerce brand and marketplace positioning. ","author_name":"The Story of a Brand Show","author_url":"https:\/\/www.thestoryofabrand.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/39085375\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/195596305"}