{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Unlocking Better Interviews: What Makes a Great Podcast Guest","description":"What really makes a podcast guest great (and why it's not just about filling out forms, sharing tips, or being a great speaker)&amp;nbsp;in this episode of Big Podcast&amp;nbsp;Playbook ... Big Ideas in This Episode  Your story\u2019s impact: would your audience miss you? Does vulnerability really trump selling in interviews? The secrets behind unforgettable guest energy Famous guests: does likability even matter? Reinvent your story? Or bore with \u201cgreatest hits\u201d? The red light effect: overcoming instant stage fright Celebrity interviews: don\u2019t expect a glowing review  Why You Should Listen  The dirty little secret to landing podcast interviews (even if you\u2019re a total nobody) by mastering just three words How to hypnotize even the most famous guest into working as hard as YOU to make your show shine Why being \u201cvulnerable\u201d and \u201cauthentic\u201d might be the most overrated advice in podcasting (and what REALLY moves listeners to action) The effortless way to make celebrities beg to be on your podcast (hint: no forms, no groveling, no nonsense) The only question you must ask before ever releasing a guest episode (miss this and risk sabotaging your entire show) How to sniff out guests who are only there to sell (and what to do if the \u201cproduct over people\u201d formula just might serve you) The \u201cenergy-hacker\u201d move that gets slouchy, tired, reluctant guests buzzing with secrets they\u2019ve never revealed anywhere else Why you should never, ever expect (or care) if your guest shares your episode ... and what to demand instead The shocking truth about \u201ctrusted podcast networks\u201d (and why trying to make friends with your guests could be killing your power) Stories vs. Perfection: The twisted reason your listeners lust for messy, memorable anecdotes (and how to get guests to spill them all) The evil genius way to make even jaded \u201cgreatest hits\u201d guests unleash fresh, envy-inducing stories that light your audience on fire \u201cRed Light Syndrome\u201d exposed\u2014how to shatter a guest\u2019s crippling stage fright and turn nervous wrecks into captivating interview gold How to banish boring \u201ctransparent and authentic\u201d interviews forever by invoking ancient gluttony for dramatic tales, confessions, and regrets The little-known trick to controlling any interview ... even when sleazy PR reps and bored celebrities try to turn your show into a snooze-fest Why focusing on one listener (not thousands) gives you an unfair, almost greedy hold over your audience\u2019s loyalty, pocketbook, and mind  Episode Timestamps  [00:01:41] The one email test: How a guest\u2019s vulnerability and authenticity decide \u201cYes\u201d or \u201cPass\u201d for interviews [00:03:02] The homeless man\u2019s untold story: Why every person on the street could be your podcast\u2019s most unforgettable guest [00:06:01] Mic legends and faceless reps: Should you ever choose the product over the person when booking guests? [00:08:17] \u201cTin can and a string\u201d \u2014 Why Dolly Parton never had to fill out a guest form (and why the rules change for superstars) [00:10:22] A secret guest-hacking trick: The backstage moment that gets rock stars excited in interviews [00:16:23] The Dennis DeYoung debacle: Why &quot;playing Broadway tunes for a Styx crowd&quot; is a podcasting mistake you must avoid [00:19:33] The \u201cred light syndrome\u201d: How guests transform when the record button is hit (and what hosts must do to get the real story)  You want these links ...  Subscribe to&amp;nbsp;Big Podcast Playbook See&amp;nbsp;Big Podcast AMP&amp;nbsp;for personalized podcast growth assistance  The Newsletter for Podcasters   Big Podcast Insider - Weekly Podcasting Newsletter&amp;nbsp;\u200b   Big Podcast Insider&amp;nbsp;is a weekly newsletter on podcasting. If you like the content of this episode,&amp;nbsp;you can subscribe here&amp;nbsp;\u2013 it's free and you can unsubscribe at any time with a single click.\u200b Want more help growing your podcast audience?  Big Podcast Extra - Podcasting Tips Big Podcast AMP (Audio Monetization Program)  ","author_name":"Big Podcast Playbook - Grow Your Podcast. Build Your Audience.","author_url":"https:\/\/podcast.bigpodcast.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/39053680\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/195510650"}