{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Why I Changed the Name of this Podcast After 700 Episodes (and How You Can Too)","description":"After nearly 700 episodes, David Hooper made the bold decision to change this podcast's name. Why he did it, how it impacts his listeners, and what you should consider before a rebrand&amp;nbsp;in this episode of&amp;nbsp;Big Podcast&amp;nbsp;Playbook ... Big Ideas in This Episode  Change your name, change your momentum The grass is greener: podcasters crave novelty Big mistakes: don\u2019t buy your own hype Sunk cost: abandon your old podcast identity? Relentless rebranding: how Shaq forced my hand Scud Busters ... why trendy names die fast Your audience isn\u2019t loyal (they barely notice)  Why You Should Listen  Why changing your podcast name might be the breakthrough you crave ... discover when to strike for maximum momentum (even if you\u2019re 700 episodes in!) The dangerous false hope behind \u201cjust one name change\u201d ... and how the real pros use rebrands to seize power and control over their audience (and competition!) The 5-question \u201cnaming test\u201d top podcasters use to bulletproof their brand for years\u2014most quit after question #2 (you won\u2019t!) How to seduce bored listeners back to your show (without spending a dime or recording a single extra episode) The secret curse of \u201clinear\u201d podcast names and how they trap you in startup mode forever (and what to do about it!) When the thrill is gone: the dirty truth about why most podcasters can\u2019t keep up\u2014plus a play to outlast your laziest rivals A classic \u201crelaunch\u201d play ripped from the WWE\u2019s billion-dollar script to conquer confusion and cement listener loyalty for life The hidden power in a boring podcast title\u2014why placing one special letter at the front can rocket you to the top of every directory (and block giants like Shaq) The \u201casset audit\u201d checklist that reveals all the secret places your old podcast name is still haunting you\u2026and how to erase it for good The ruthless mindset shift: how to kill sunk cost perfectionism (and why loyal listeners actually envy the bold who change course) The most overlooked source of seduction in podcasting\u2014how your internal motivation can make your show irresistible in any market The glutton\u2019s guide to reusing old content\u2014stack your best hits and fool new listeners into binging your \u201cfresh\u201d format The step-by-step rollout to ensure your rebrand dominates every directory, email, and feed (miss one, and you\u2019ll lose your herd) The forbidden lesson from celebrity podcasts and why blindly chasing their success leads straight to exhaustion and obscurity The real reason listeners miss name changes for months (even superfans)\u2014and the sneaky, persistent way to implant your new identity in their brains forever  Episode Timestamps  [00:01:49] Why most podcasters change their show name five or six times\u2014and how it might sabotage your success [00:03:26] The little-known \u201cB at the front\u201d strategy for podcast names and how alphabetical sorting can change your show\u2019s fate [00:04:12] Why \u201cbig\u201d and \u201cpodcast\u201d are the riskiest words to put in your podcast title (and how Shaquille O\u2019Neal almost stole the show) [00:09:16] The brutally honest advice: \u201cDon\u2019t stay in a bad relationship with your podcast\u201d (and why sunk cost should never trap you) [00:10:53] The secret story behind WWE\u2019s epic rebrand from WWF and what it teaches about perfect timing for change [00:13:40] The cautionary tale of \u201cBig Podcast Daily\u201d ... how a name can attract the wrong audience, and why it pays to ignore downloads [00:25:27] The hilarious \u201cScud Busters\u201d morning show blunder ... how fleeting trends can ruin your brand for years  You want these links ...  Subscribe to&amp;nbsp;Big Podcast Playbook See&amp;nbsp;Big Podcast AMP&amp;nbsp;for personalized podcast growth assistance  The Newsletter for Podcasters   Big Podcast Insider - Weekly Podcasting Newsletter&amp;nbsp;\u200b   Big Podcast Insider&amp;nbsp;is a weekly newsletter on podcasting. If you like the content of this episode,&amp;nbsp;you can subscribe here&amp;nbsp;\u2013 it's free and you can unsubscribe at any time with a single click.\u200b Want more help growing your podcast audience?  Big Podcast Extra - Podcasting Tips Big Podcast AMP (Audio Monetization Program)  ","author_name":"Big Podcast Playbook - Grow Your Podcast. Build Your Audience.","author_url":"https:\/\/podcast.bigpodcast.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/38915135\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/195124390"}