{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"#42: How to Create Facebook Ads That Beat the Competition Without a Big Budget","description":"Get free marketing videos from Don every week at WeeklySoundbite.com &amp;nbsp; &amp;nbsp; Businesses are burning cash on Facebook ads that just don\u2019t work, and it\u2019s not because of the algorithm. The real problem? Most companies are leading with clever headlines and flashy visuals instead of clear, curiosity-driven messaging. When your potential customer sees your ad, they\u2019re not thinking about your brand, they\u2019re thinking about their own survival. If your ad doesn\u2019t speak to that in the first two seconds, you\u2019ve already lost them. With ad costs going up and results going down, the stakes have never been higher. So what do you actually say in your ads to make people stop scrolling, click, and buy? &amp;nbsp; In this episode, hosts Donald Miller and Kyle Reed sit down with Mehrab Reza, Facebook ads expert and longtime StoryBrand agency partner. You\u2019ll learn the real reason most Facebook ads flop and the 3-part framework that scrappy brands are using to beat out massive companies with million-dollar budgets. Mehrab shares how to build \u201csurvival soundbites\u201d that grab attention, use AI to scale creative output fast, and avoid the biggest trap in attribution tracking. Whether your ad budget is $1K or $1M, tune in to learn how to get better results with fewer resources.  &amp;nbsp; -- &amp;nbsp; Download Mehrab's AI Prompts PDF HERE or hire his company, Adlantica, to run your ads HERE. You can also follow them on LinkedIn&amp;nbsp;HERE. &amp;nbsp; Click&amp;nbsp;HERE to attend the upcoming StoryBrand Your Business LIVE event! &amp;nbsp; Click&amp;nbsp;HERE to find a StoryBrand certified marketing coach to help you grow your business! &amp;nbsp; Unlock the power of a framework that works\u2014the StoryBrand Framework at&amp;nbsp;StoryBrand.ai. It's like having the world\u2019s best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at&amp;nbsp;StoryBrand.ai. &amp;nbsp; Learn how to make your marketing and messaging work using a proven framework in the updated book,&amp;nbsp;Building a StoryBrand 2.0.&amp;nbsp;Order it now on&amp;nbsp;Amazon&amp;nbsp; or wherever you buy books!  ","author_name":"The StoryBrand Podcast","author_url":"https:\/\/storybrand.com\/?utm_medium=podcast&utm_source=podcast&utm_campaign=storybrand&utm_term=sbpod&utm_content=SB_home","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/38624700\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/194332680"}