{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"#48 - Hannibal &amp; Mikkel: The GenAI Revolution - Scaling AI Assistants in Commercial Operations","description":"Three years into the GenAI wave, many enterprises are still experimenting without seeing real outcomes. In this episode, Mikkel Bach-Andersen and&amp;nbsp;Hannibal&amp;nbsp;Herforth&amp;nbsp;share what is actually working inside large, global B2B organizations. In this podcast they explore how commercial teams can:  Move from hype-driven experiments to measurable value Build a swarm of narrow assistants that free time for creativity and strategy Shift from IT-led moonshots to business-owned AI adoption Create the right governance, guardrails, and change management to scale AI across functions  This episode provides a grounded perspective on how to make AI assistants a real source of productivity, creativity, and commercial impact. ","author_name":"The Growth Agenda - Sales &amp; Marketing Podcast","author_url":"https:\/\/www.kvadrant.dk\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/38576705\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/194191210"}