{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Selling Your Business? Don\u2019t Get Screwed (Financially or Existentially)","description":"What if "retirement" is a trap, and what you really want is to graduate into something bigger? In this episode, Matt and Lou sit down with Eric Brotman, CEO of BFG Financial Advisors, to blow up old ideas about retirement, wealth, and what business owners should actually be doing today so they\u2019re ready for the future (whatever that looks like). Eric shares his start\u2011up origin story, explains how to grow a financial advisory firm that actually serves clients well, and gives a roadmap to exit planning that doesn\u2019t leave you miserable. What you\u2019ll learn in this episode: How Eric built BFG from one full\u2011time + one part\u2011time employee into a firm managing nearly $1B across 37 states, without selling out. (Startup \u2192 scale) Why \u201cretirement\u201d is obsolete: Eric argues business owners should think about graduating instead. Generational money attitudes: how Millennials are wired for the side hustle; Gen Z hates being sold to, they want advice. The importance of accountability, behavior, and psychology (not just numbers) in financial planning. Exit planning is not just about selling high. It\u2019s about knowing your number, building your team, and preparing your life after the deal. How tying nearly all your wealth to your business is risky. Diversification isn\u2019t just for Wall Street folks. The internal structure: salaried advisors, two advisors per client, young talent & apprenticeships. A firm built for sustainability, not churning.   Favorite Quote: \u201cThe business is\u2026 sometimes their only asset. And you are immediately under-diversified if 70 or 80 or 90% of your net worth is tied up in your business.\u201d   Who is Eric? Eric D. Brotman is the founder & CEO of BFG Financial Advisors. He bootstrapped the firm over 20 years ago and now leads a wealth\u2011management & financial planning business with clients in dozens of states. He\u2019s the author of Don\u2019t Retire\u2026 Graduate!, and builds financial advice around people, not just numbers.   Why you should listen: Don\u2019t wait until you have to plan your exit. Hit play now to get strategies that move you from \u201cjust working\u201d to building wealth you can use,  and a legacy you\u2019ll be proud of. If you own a business, this episode might save you years of regret (and dollars).   Connect with Eric: Website: https:\/\/bfgfa.com LinkedIn: https:\/\/www.linkedin.com\/in\/ebrotman Facebook (Don\u2019t Retire, Graduate!): https:\/\/www.facebook.com\/DontRetireGraduate Phone: +1 (410) 252-4555   \ud83d\udcde Want help prepping your business for growth or sale? Hit us up at https:\/\/api.leadconnectorhq.com\/widget\/bookings\/call-with-credit-banc-pod \ud83c\udfa7 Subscribe. Rate. Share. Repeat. Our website Apple Podcasts  Spotify  Audible  YouTube    \ud83d\udce7 Want even more? Subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.  Available on Substack: https:\/\/theweeklyfromshieldadvisory.substack.com\/ Connect with us on Instagram: \u27a1\ufe0f @matthew.r.meehan\u27a1\ufe0f @luigi_rosabianca, \u27a1\ufe0f https:\/\/www.instagram.com\/theliquidlunchproject\/ ","author_name":"The Liquid Lunch Project","author_url":"https:\/\/theliquidlunchproject.com","html":"