{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Money Matters Episode 335- Human Connection at Scale: Robert Sofia on AI, Trust, and Advisor Growth","description":"\ud83d\udea8 Can AI actually make financial advisors feel more human\u2014not less? That\u2019s the bold idea Robert J. Sofia, CEO of Snappy Kraken, shares in this week\u2019s episode of Money Matters.  We break down what \u201chuman connection at scale\u201d really looks like in today\u2019s digital-first world\u2014and why it might be the future of financial advising. Here\u2019s what we cover:  \u2705 Real AI implementation vs. ChatGPT tinkering \u2705 Using data to personalize at scale (without losing your voice) \u2705 How one firm doubled AUM from $20B \u2192 $40B with smarter marketing \u2705 Why compliance + data strategy must come first \u2705 How segmentation and timing can turn cold leads into real clients  \ud83d\udca1 Key takeaway: AI isn\u2019t here to replace financial advisors\u2014it\u2019s here to help you deliver trust, relevance, and authenticity consistently.  If you\u2019ve ever wondered how to scale trust without losing your edge, this episode is your blueprint.  \ud83c\udfa7 Listen now: Click Below  \ud83d\udd01 Tag a fellow advisor who\u2019s \u201cAI-curious\u201d  ","author_name":"MONEY MATTERS with Christopher Hensley","author_url":"https:\/\/www.moneymatterspodcast.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/38375185\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/193514420"}