{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"2190: Topic Showcase: Online Reviews","description":"Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor\u2019s ENTIRE podcast run.This week, we talk about online reviews. Everybody knows that online reviews are super duper extra important, right? Well then why do we see so many contractors and so many websites that either don\u2019t have any at all\u2026 or just sort of tack them on as a little extra thing, almost as an afterthought? Today, we talk about the importance of social proof when convincing prospects to buy from you as opposed to buying from anyone else, specifically utilizing online reviews. If you aren\u2019t turning your happy customers into raving fans, you\u2019re losing sales before you even have a chance to sell them. ","author_name":"The Level 10 Contractor Daily Podcast","author_url":"https:\/\/www.level10contractor.com\/podcast\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/38031275\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/38031275"}