{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"How Guests Spark Engagement: The Perfect Match for Podcast Growth","description":"In this episode of the Headliner Podcast, hosts Nicholas and Elissa put a ring on the truth about podcast growth: guests can be game-changers. Inspired by Taylor Swift\u2019s headline-making appearance on the New Heights podcast, they dig into how the right guest can turn casual listeners into lifelong fans. With stats that hit harder than a breakup ballad, they reveal how Taylor\u2019s episode grew viewership by 600% and broke records for live podcast audiences. But you don\u2019t need a celebrity fianc\u00e9 to see results\u2014Nicholas and Elissa share how everyday podcasters can use guests to expand reach, build credibility, and spark real engagement. From scouting the perfect match (hello, micro-influencers) to promoting episodes so your audience says \u201cI do,\u201d this episode is packed with practical tips and clever takeaways. Tune in to learn why inviting guests onto your show isn\u2019t just a nice touch\u2014it\u2019s the perfect match for podcast growth.  (00:00) Intro (00:30)&amp;nbsp;Say \u201cYes\u201d to Guests&amp;nbsp; (01:57) When Taylor Said Yes \u2013 Swift\u2019s New Heights debut boosted viewership 600% (04:15) Expanding the Guest List&amp;nbsp; (07:06) Credibility: The Real Rock on the Finger&amp;nbsp; (12:04) A Love Story with Guests (14:28) Micro-Influencers, Major Spark&amp;nbsp; (16:18) Finding The One (17:35) Making the Most of \u201cI Do\u201d \u2013 Best practices for maximizing guest appearances (21:22) Happily Ever After (With Guests) \u2013 Final thoughts on why every podcaster should try it ","author_name":"The Headliner Podcast: Discovery and Marketing","author_url":"https:\/\/www.headliner.app","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/37966950\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/192317690"}