{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Leveraging Reviews for Commercial Ecommerce Success","description":"In this Roofing Road Trips\u00ae, Karen Edwards sits down with Ken Kelly to discuss the transformative power of technology in contracting. The duo will explore why technology is crucial for success, how it influences marketing strategies and share key tactics contractors can use to navigate Google effectively for eCommerce success. Ken will discuss the significant role Google Reviews  play in shaping building owners\u2019 trust and purchasing decisions, and also compare Google Reviews to other review platforms, helping contractors determine where to focus their efforts. During the episode, we\u2019ll uncover the benefits of leaving reviews, strategies for handling negative feedback and the long-term advantages of actively managing online reviews for sustained business growth. Tune in for insights that can elevate your contracting business!&amp;nbsp; &amp;nbsp;  Learn more at RoofersCoffeeShop.com!&amp;nbsp;   https:\/\/www.rooferscoffeeshop.com\/&amp;nbsp;&amp;nbsp;   &amp;nbsp;   Are you a contractor looking for resources? Become an R-Club Member today! https:\/\/www.rooferscoffeeshop.com\/rcs-club-sign-up&amp;nbsp;&amp;nbsp;   &amp;nbsp;   Sign up for the Week in Roofing!&amp;nbsp;   https:\/\/www.rooferscoffeeshop.com\/sign-up&amp;nbsp;&amp;nbsp;   &amp;nbsp;   Follow Us!&amp;nbsp;&amp;nbsp;   https:\/\/www.facebook.com\/rooferscoffeeshop\/&amp;nbsp;&amp;nbsp;   https:\/\/www.linkedin.com\/company\/rooferscoffeeshop-com&amp;nbsp;&amp;nbsp;   https:\/\/x.com\/RoofCoffeeShop&amp;nbsp;&amp;nbsp;   https:\/\/www.instagram.com\/rooferscoffeeshop\/&amp;nbsp;&amp;nbsp;   https:\/\/www.youtube.com\/channel\/UCAQTC5U3FL9M-_wcRiEEyvw&amp;nbsp;&amp;nbsp;   https:\/\/www.pinterest.com\/rcscom\/&amp;nbsp;&amp;nbsp;   https:\/\/www.tiktok.com\/@rooferscoffeeshop&amp;nbsp;&amp;nbsp;   https:\/\/www.rooferscoffeeshop.com\/rss&amp;nbsp;&amp;nbsp;   &amp;nbsp;   #DuroLastRoofing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry&amp;nbsp;  ","author_name":"RoofersCoffeeShop","author_url":"https:\/\/www.rooferscoffeeshop.com\/podcasts","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/37921690\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/192193125"}