{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Beth Nydick with Laura Belgray","description":"She\u2019s the queen of copy, the Tough Titties truth-teller, and the reason half the internet finally sounds like real humans instead of ChatGPT.  This week, I sat down with Laura Belgray\u2014award-winning copywriter, founder of @talkingshrimpnyc\u2014to talk about how being \u201clazy\u201d can make you rich, why your quirks are your cash machine, and what even most of us get wrong about being ourselves.  We talk about: \u2014 The genius behind \u201cstrategic slacking\u201d \u2014 Ditching robotic, 'professional' copy for the stuff that actually sells \u2014 Why your \u201cweird\u201d is the most bankable part of your brand \u2014 And what to say if you think you\u2019re not interesting  If you're ready to write like you actually talk\u2014and get paid for being you!!  Hit play, take notes, and then run (don\u2019t walk) to get on the \u201ctalking shrimp nyc\u201d waitlist.  That copy of yours? It\u2019s ready for shrimpclub. ","author_name":"Behind the Spotlight","author_url":"http:\/\/behindthespotlight.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/37837065\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/191954625"}