{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"GaryVee on Building Superfans & Scaling a Kayak Empire with Justin Buzzi","description":"In this special episode of the Building A Buzz Podcast, host Justin Buzzi shares an exclusive 15-minute one-on-one conversation with entrepreneur and marketing guru Gary Vaynerchuk (GaryVee), recorded during Justin's participation in Gary's Vyve program. Dive deep into actionable insights for growing a franchise business, as Justin discusses his kayaking tour company, Get Up And Go Kayaking, which now spans 32 locations across four states. Gary drops wisdom on transforming casual customers into a thriving community through digital tools like text groups, Facebook communities, and live Q&A sessions. They explore the intangible power of brand building and strategies for selling franchises by proving marketing prowess. Plus, tips on leveraging a new brand mascot, crushing social media with Gary's "Day Trading Attention" principles, and retaining customers with unscalable personal touches, like birthday shoutouts. Whether you're a franchisor, marketer, or aspiring entrepreneur, this raw, no-fluff chat is packed with real-world tactics to scale your brand and build superfans. Tune in for GaryVee's unfiltered energy!   Follow for more! @J_Buzzi ","author_name":"Building A Buzz With Justin Buzzi","author_url":"http:\/\/buildingabuzz.libsyn.com\/website","html":"