{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"How a Tote Bag Is Feeding Millions: Lauren Bush Lauren on Building a Fashion Brand with Purpose","description":"What if your cult-favorite fashion tote were also a force for good? That\u2019s exactly what Lauren Bush Lauren set out to do when she launched FEED in 2007 - and it\u2019s worked. Through the sale of style staples like everyday totes and travel pouches, the fashion brand has delivered more than 126 million meals to children in need around the world. And her commitment to the mission hasn't wavered. As the CEO and founder of FEED, a mother of three, fashion designer and model, and member of American political royalty (she\u2019s the granddaughter of former POTUS George H.W. Bush and daughter-in-law of Ralph Lauren), Lauren is proof that style and substance can go hand in hand. FEED is now a certified B Corp and remains committed to sustainability. Beyond its iconic totes, FEED has also collaborated with brands like Ralph Lauren, Minnow, and Amber Waves Farm, and brought to life in-person experiences like FEED Suppers - one of which I was lucky enough to co-host with Lauren nearly a decade ago. In this episode of Alchemy Social, Lauren explains:  How traveling with the UN World Food Program sparked the idea for FEED Why tangible products are powerful vehicles for impact What it was like launching a mission-driven company before \u201csocial entrepreneurship\u201d was mainstream How being a mom has reshaped her perspective, and The secret to staying authentic in a trend-driven world.  Whether you\u2019re building a brand, interested in fashion, or seeking a career that aligns with your values, this episode is for you. Follow Lauren and FEED: \u2022 Lauren on IG - http:\/\/bit.ly\/4lThiwk \u2022 FEED on IG - http:\/\/bit.ly\/4lQrXbu \u2022 FEED website - http:\/\/bit.ly\/3TUeJy4 Follow Sujean: \u2022 IG - https:\/\/www.instagram.com\/sujeansong \u2022 YouTube - https:\/\/www.youtube.com\/@sujeansong?sub_confirmation=1 \u2022 Newsletter - https:\/\/sujeansong.substack.com\/subscribe \u2022 LinkedIn - https:\/\/www.linkedin.com\/in\/sujean\/ \u2022 https:\/\/linktr.ee\/sujeansong Thanks for listening - and I'd love to stay connected so please subscribe! Yours, Sujean &amp;nbsp; ","author_name":"Alchemy Social with Sujean","author_url":"https:\/\/sites.libsyn.com\/584085","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/37517330\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/191081170"}