{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"#330: Leadership, Legacy, and Launching the Total Force Plus Conference with Brian Kelly, CEO of MOAA","description":"Need financing for your next investment property? Visit:&amp;nbsp;https:\/\/www.academyfund.com\/ Want to join us in San Francisco, CA on October 7th &amp;amp; 8th? Visit:&amp;nbsp;https:\/\/www.10xvets.com\/events ____ Brian Kelly is the President and CEO of the Military Officers Association of America (MOAA), a nonprofit organization focused on advocating for military personnel, veterans, and their families. He retired from the U.S. Air Force as a three-star general after more than 33 years of service, most recently serving as the Deputy Chief of Staff for Manpower, Personnel, and Services. A proud graduate of Notre Dame and the Air Command and Staff College (Class of \u201801), Brian now leads MOAA\u2019s efforts to protect earned military benefits and support members through advocacy, education, and strategic initiatives like the Total Force Plus Conference. With decades of leadership experience, Brian is especially committed to improving the transition from military to civilian life, protecting quality-of-life benefits, and ensuring that military voices are represented in national conversations. As MOAA prepares to launch its inaugural Total Force Plus Conference, he\u2019s bringing together leaders from the Department of Defense, the VA, and the private sector to address the full lifecycle of military service and create better outcomes for those who serve. In this episode of the SABM podcast, Scott chats with Brian about:  Total Force Plus Conference Launch:&amp;nbsp;A first of its kind event designed to support the full military lifecycle from recruitment to retirement. MOAA\u2019s Mission &amp;amp; Legacy:&amp;nbsp;Advocacy work that protects earned benefits for millions of military families and veterans. Navigating Career Transition:&amp;nbsp;Brian shares insights from his personal transition from a 3 star general to civilian leadership. Supporting the Next Generation:&amp;nbsp;How MOAA is connecting with younger service members to stay relevant and impactful. Charitable Impact:&amp;nbsp;MOAA\u2019s scholarship and crisis support foundation are making a difference for thousands of military families.  Timestamps:  00:38 Brian\u2019s Air Force journey and transition to MOAA 04:51 The origin and mission of MOAA 07:45 Launching the Total Force Plus Conference 12:16 Key personas the conference is designed to serve 15:38 Conference agenda and featured speakers 18:34 Storytelling for military service with AJ Bleyer 21:01 Brian\u2019s personal career transition reflections 25:57 MOAA\u2019s charitable efforts: scholarships &amp;amp; crisis support 29:45 Challenges connecting with the next generation 32:30 MOAA\u2019s long-term vision and leadership goals  Connect with Brian:  LinkedIn  Total Force Plus:&amp;nbsp;https:\/\/totalforceplus.moaa.org\/   MOAA.org:&amp;nbsp;https:\/\/www.moaa.org\/   MOAA Charities:&amp;nbsp;MOAA \u2013 MOAA Charities   MOAA Foundation:&amp;nbsp;MOAA \u2013 TMF Programs   MOAA Scholarship Fund:&amp;nbsp;MOAA \u2013 About MOAA Scholarship Fund   If you found value in today\u2019s episode, don\u2019t keep it to yourself\u2014share it with a colleague or friend who could benefit. And if you\u2019re a Service Academy graduate ready to elevate your business, we\u2019d love for you to join our community and get started today. Make sure you never miss an episode\u2014subscribe now and help support the show:   Apple Podcasts Spotify Leave us a 5-star review!  A special thank you to Brian for joining me this week. Until next time! -Scott Mackes, USNA \u201901 &amp;nbsp; ","author_name":"Service Academy Business Mastermind","author_url":"https:\/\/www.sabmgroup.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/37440090\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/37440090"}