{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"1147. How to Attract Ideal Clients Through Podcasting (Without Relying on Big Name Guests)","description":"If you\u2019re creating consistent content but not seeing high-quality leads convert from your podcast, this episode will show you why\u2014and what to do about it. Kelly shares how to turn your podcast or long-form content into a high-converting tool that attracts your most aligned, best-fit clients. From refining your topic strategy to building the right guest lineup, calls to action, and content promotion plan, this episode offers a step-by-step framework for using your podcast to increase client acquisition. If you're ready to make your show more strategic, this episode is a must-listen.  Timestamps: 02:45 \u2013 Why you should source episode topics from your best customers 05:20 \u2013 Why big-name guests don\u2019t equal big results 07:50 \u2013 The hidden value of niche, non-mainstream guests 08:45 \u2013 Matching calls-to-action with your ideal buyer\u2019s behavior 13:45 \u2013 The truth about podcast directories and discoverability 15:00 \u2013 How to increase visibility without sacrificing authority 17:30 \u2013 6 factors that increase podcast-driven lead flow Takeaways:   Your episode topics must reflect the values, language, and struggles of your ideal buyer   Every podcast should follow a framework designed to lead to a next step   Daily podcast promotion (not just on release day) is essential for growth   Podcasting is a marketing tool: you must treat it like one if you want it to convert   Resources:  Join The Virtual Business School Membership for $59\/mo, no contract: https:\/\/go.virtualbusinessschool.com\/joinvbs&amp;nbsp;  Free Guide: The New Trust Building Funnel High Ticket Entreprenurs Are Using to Add 6+ Figures in Revenue: https:\/\/kellyroachinternational.kit.com\/tbo&amp;nbsp;   Follow Kelly on Instagram: https:\/\/www.instagram.com\/kellyroachofficial\/&amp;nbsp;   Follow Kelly on Facebook: https:\/\/www.facebook.com\/kelly.roach.520\/&amp;nbsp;   ","author_name":"The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, &amp; High Performance Mindset","author_url":"http:\/\/www.kellyroachinternational.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/37268795\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/37268795"}