{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"#63: The Power of Purpose with Dr. Eric Bean","description":" Purpose isn\u2019t just a buzzword \u2013 it's the driving force that powers motivation, builds resilience, and amplifies impact. In this episode of Coaching Through Stories, Dr. Eric Bean dives deep into the meaning and application of purpose, not just as a concept but as a leadership strategy. He explores how leaders can tap into multiple sources of motivation by anchoring work, even the smallest tasks, in a compelling, long-term mission.   Through research and powerful stories like the 17th century, London bricklayers and President Kennedy\u2019s NASA visit during the Space Race, Dr. Bean illustrates how purpose empowers leaders and teams to see beyond tasks and connect with a bigger mission. He offers practical strategies for discovering your \u201cwhy,\u201d aligning it with your leadership and infusing it into everyday decisions.    Whether searching for more meaning in your work or looking to spark purpose within your team, this conversation will equip you with insight and tools to lead with intention.  Key Takeaways: Why perspective matters: How three bricklayers building the same wall saw vastly different meaning in their work\u2014and why you should ask your team \u201cWhat are you doing?\u201d  Connecting every role to a grand mission: Lessons from a NASA janitor who saw broom\u2011sweeping as part of getting a man on the moon.  The science of meaningful work: Research showing links between purpose, job satisfaction, engagement, and lower burnout.  Defining your leadership purpose: A clear, evidence\u2011backed definition and a simple exercise to craft your own \u201cwhy\u201d in 20 words or less.  Three levels of impact (Aaron Hurst): Individual contributions, organizational change, and societal transformation\u2014and how to find your sweet spot.  Purpose\u2011driven strategies: Embedding purpose in decisions, contests (think PepsiCo\u2019s \u201cPerformance with Purpose\u201d), storytelling, rituals, and recognition.  Empowering your team: Practical tips for helping employees see how daily tasks feed a larger mission (Adam Grant\u2019s call\u2011center study, and more).  Highlights: [0:59] The story of the bricklayers and how perspective shapes purpose  [3:22] The NASA janitor and the power of connecting small tasks to grand missions  [4:43] High levels of meaningful work = High levels of job satisfaction, commitment, and engagement  [5:37] Defining purpose as a long-term, meaningful goal that impacts others  [9:08] Aaron Hurst\u2019s three levels of impact  [11:26] Write down your leadership purpose  [13:01] Turning purpose into action: leadership decisions, values, and communication  [14:43] \u201cPerformance with a Purpose\u201d from Indra Nooyi and PepsiCo  [16:12] Leveraging storytelling to inspire team alignment  [17:52] How can we help our team connect to a shared purpose  [19:03] Adam Grant\u2019s famous study on call center motivation and meaningful work  [20:03] Infusing purpose into your leadership  Resources:  Learn more about Aaron Hurst\u2019s research on purpose in the workplace: imperative.com   Michael F. Steger et al., \u201cMeasuring Meaningful Work\u201d: Organizational Behavior and Human Decision Processes  Indra Nooyi\u2019s \u201cPerformance with Purpose\u201d: PepsiCo\u2019s sustainability & social responsibility framework  Adam Grant\u2019s study on meaningful work: [Organizational Behavior Journal]  Connect with Us  Subscribe on Apple Podcasts | Spotify   Follow on Twitter and LinkedIn  Share your leadership purpose with #CoachingThroughStories  \u201cLeading with purpose isn\u2019t about prescribing meaning\u2014it\u2019s about inviting others to see the mission in every moment.\u201d  \u2014 Dr. Eric Bean  ","author_name":"Coaching Through Stories","author_url":"https:\/\/www.higherechelon.com\/","html":"