{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Season 3 Episode 009 - The Styling, Strategy and Story That Built Khanum\u2019s With Rokeya Khanum","description":"This week I\u2019m joined by the brilliant Rokeya, founder of Khanum\u2019s, a fashion brand that\u2019s redefined what it means to build high-end without the big budgets.   Rokeya started Khanum\u2019s while working full-time, using just \u00a32,000 of her own savings. Fast forward to now and she\u2019s grown a beautiful brand with a global customer base, all without compromising her creativity or values.   In this episode, she shares the real story behind that fast growth, how she creates Vogue-worthy visuals on a budget and why staying rooted in your mission is the key to building a brand with depth.   In this episode, we cover: \ud83d\udcb8 Where she spent her initial \u00a32k to make the biggest impact \u26a1\ufe0f The strategy that helped her hit six figures in under a year \ud83d\udcf7 How she creates luxury-level imagery without overspending \ud83d\udce9 Building an email strategy that feels considered, not pushy \ud83c\udf0d Managing international logistics as the brand grows \ud83e\udde0 Balancing creativity, leadership and letting go of control \ud83c\udf1f What\u2019s next for Khanum\u2019s\u2014and the big vision driving it all   Whether you\u2019re bootstrapping, scaling or refining your brand identity, this conversation is a masterclass in doing more with less and doing it beautifully.   \ud83d\udd17 Links & Mentions Follow Rokeya and shop the brand: https:\/\/www.instagram.com\/khanums https:\/\/www.instagram.com\/rxkeya\/ https:\/\/khanums.co\/   \ud83c\udfa5 Watch this episode on YouTube   \ud83d\udcacDon\u2019t forget to rate, review or subscribe as it really helps more fashion founders find the podcast.   Sponsors \u2728 A big thanks to Lucy & Yak, ScoreApp and Studio C for sponsoring this podcast! ","author_name":"The Fashion Brand Clinic Podcast","author_url":"https:\/\/www.elizabethstiles.co.uk","html":"