{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Ep 104: Marketing That Actually Works: Lessons from 1,000+ PT Clinics","description":"Marketing shouldn\u2019t feel like a guessing game. Neil Trickett, PT, has helped over 1,000 clinics grow, and in this episode he breaks down exactly what separates top-performing practices from the rest. Whether you're trying to drive more new patients, improve retention, or build a referral engine, this episode gives you the roadmap. In this conversation, we cover:   The 3 pillars of marketing success for PT practices   How to optimize your Google presence using SEO and AEO   The underrated power of direct mail in a digital world   Proven strategies for patient referrals and reactivations   Budgeting for marketing\u2014and knowing your true cost per new patient    If you want actionable insights from someone who's seen what actually works at scale, this is the episode for you. Pick one strategy, implement it, and start building real momentum in your practice. ","author_name":"The NeuFit Undercurrent Podcast","author_url":"http:\/\/www.neu.fit\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/36896215\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/189313175"}