{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"113: Side Hustle or Second Career? Navigating Midlife Entrepreneurship with Shannon Russell","description":"\u201cDo your research. Do your planning yourself until you get that confidence to project it to the world, and whatever they say will bounce off your armor because you know you\u2019re doing the right thing.\u201d -Shannon Russell &amp;nbsp; Thinking about trading your day job for a business of your own? You\u2019re not alone\u2014and you\u2019re not crazy. &amp;nbsp; Our hosts, Stephanie McCullough and Kevin Gaines, talk with Shannon Russell, a career transition coach who specializes in helping women reinvent themselves through entrepreneurship. Shannon shares her journey from TV producer to franchise owner to business coach, along with insights from her new book, Start Your Second Act. &amp;nbsp; They dive into everything from identifying whether your passion project can really become a business to managing financial risks, exploring different business models, and handling the emotional side of career reinvention. Shannon emphasizes the importance of doing your homework\u2014researching the market, testing ideas on a small scale, and being honest about your needs and goals. &amp;nbsp; Whether you\u2019re chasing flexibility, meaning, or a new income stream in your second act, Shannon\u2019s here to offer your encouragement and practical advice for building something that truly fits your next chapter! &amp;nbsp; Key Topics:  Shannon Russell\u2019s Story (04:32) Hobby vs Business (06:43) \u201cIf It Were a Job, I Wouldn\u2019t Enjoy It As Much\u201d (11:10) \u201cIt\u2019s Not Gonna Be an Overnight Success\u201d (16:45) Adding Extra Streams of Revenue (20:54) The Importance of Having a Mentor or Accountability Group (24:33) About Shannon\u2019s Upcoming Book (30:20) What Shannon Would Do Differently in Business (33:30) Overcoming Potential Identity Crises When Entering Your Second Act (35:34) Getting Clear On Your \u201cWhy\u201d (40:00) Takeaways (42:07)  &amp;nbsp; Resources:  Shannon\u2019s new book: Start Your Second Act Second Act Success Second Act Success Podcast  &amp;nbsp; &amp;nbsp; If you like what you\u2019ve been hearing, we invite you to subscribe on your favorite platform and leave us a review. Tell us what you love about this episode! Or better yet, tell us what you want to hear more of in the future. stephanie@sofiafinancial.com &amp;nbsp; You can find the transcript and more information about this episode at&amp;nbsp;www.takebackretirement.com. &amp;nbsp; Follow Stephanie on&amp;nbsp;Twitter,&amp;nbsp;Facebook,&amp;nbsp;YouTube&amp;nbsp;and&amp;nbsp;LinkedIn.&amp;nbsp; Follow Kevin on&amp;nbsp;Twitter,&amp;nbsp;Facebook,&amp;nbsp;YouTube&amp;nbsp;and&amp;nbsp;LinkedIn. ","author_name":"Take Back Retirement","author_url":"http:\/\/takebackretirement.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/36772825\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/3c1456\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/36772825"}