{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"181 Why Your Own Story Is The Best Content: Ignore the gurus and "do you!"","description":"IN this episode of Strategic Storytelling, we explore why your real, everyday stories\u2014not dramatic or overly polished ones\u2014are often the most powerful for your content. As an example, I talk about  ]how comedian Loni Love stayed true to her voice despite pressure to "play a character," and how that lesson applies directly to your brand storytelling. If you've ever been told your story isn\u2019t \u201cexciting\u201d enough, or you're not being "vulnerable" enough,  this episode is for you. You will learn... Why \u201cauthentic storytelling\u201d doesn\u2019t mean airing all your struggles The danger of following cookie-cutter storytelling advice What Loni Love\u2019s comedy journey reveals about audience connection Why the best content starts with your actual experience\u2014no exaggeration needed How to spot the right advice (and ignore what doesn\u2019t feel right) Links and Resources: Book Mentioned: I Tried to Change So You Don\u2019t Have To by Loni Love Want help developing your unique voice and content strategy? Book a consultation: https:\/\/cathygoodwin.com   ","author_name":"Strategic Storytelling","author_url":"http:\/\/CathyGoodwin.com","html":"