{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Neuromarketing: The Future of Marketing | Prince Ghuman &amp; Dr. Matt Johnson","description":"You\u2019ve definitely heard of marketing \u2013 but what about neuromarketing? Neuromarketing is the use of neuroscience to address marketing \u2013 more specifically, to address the limitations of common tools like A\/B testing and market research. According to Prince Ghuman and Dr. Matt Johnson, neuromarketing is the future of marketing. They join Google to discuss their book, \u201cBlindsight: The (Mostly) Hidden Ways Marketing Reshapes our Brains.\u201d&amp;nbsp;The book gives you the ability to see the unseeable when it comes to marketing, so that you can consume on your own terms. Originally published in May 2021. Watch this episode at youtube.com\/TalksAtGoogle. ","author_name":"Talks at Google","author_url":"http:\/\/talksatgoogle.libsyn.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/36660350\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/36660350"}