{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Fraud Prevention in the Digital Age from KYC to Chargebacks - with Matt DeLauro of SEON","description":"Today\u2019s guest is Matt DeLauro, President at SEON Technologies. SEON is a global provider of fraud prevention solutions, leveraging advanced AI and machine learning to help businesses identify and mitigate fraud throughout the customer journey. Matt joins us on today\u2019s show to discuss how SEON is tackling the challenges of modern fraud prevention in an increasingly digital world. Matt shares insights on the limitations of legacy systems and the complexities of data aggregation as fraud threats grow more sophisticated. He explains how \u201cfraud as a service\u201d is making cutting-edge fraud prevention tools more accessible to businesses of all sizes. Matt also discusses the importance of \u201cshifting left\u201d in fraud detection, balancing customer experience with security, and how dynamic friction strategies play a pivotal role in preventing fraud without disrupting user experience. Finally, we explore the role of dynamic arguments in mitigating chargebacks and the differing fraud prevention strategies between retail and financial services. Want to share your AI adoption story with executive peers? Click emerj.com\/expert2 for more information and to be a potential future guest on the \u2018AI in Business\u2019 podcast! This episode is sponsored by SEON. Learn how brands work with Emerj and other Emerj Media options at emerj.com\/ad1. ","author_name":"The AI in Business Podcast","author_url":"http:\/\/emerj.com","html":"