{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Will Lorenz \u2013 Opportunities in Uncertainty","description":"In this Roofing Road Trips\u00ae episode, Heidi J. Ellsworth sits down with Will Lorenz from General Coatings to discuss uncertainty in the roofing industry and how contractors can adapt. They explore the decision-making process of building owners around roofing expenses, including the benefits of restoration options that do not include a costly tear-off. They also touch on the importance of maintenance and how it can help extend the life of a roof and postpone costs. Will discusses the risks associated with holding off on roofing work and how having the trust of your customers can make all the difference. &amp;nbsp; &amp;nbsp; Learn more at RoofersCoffeeShop.com!&amp;nbsp; https:\/\/www.rooferscoffeeshop.com\/ &amp;nbsp; &amp;nbsp; Are you a contractor looking for resources? Become an R-Club Member today! https:\/\/www.rooferscoffeeshop.com\/rcs-club-sign-up &amp;nbsp; &amp;nbsp; Sign up for the Week in Roofing!&amp;nbsp; https:\/\/www.rooferscoffeeshop.com\/sign-up &amp;nbsp; &amp;nbsp; Follow Us! &amp;nbsp; https:\/\/www.facebook.com\/rooferscoffeeshop\/ &amp;nbsp; https:\/\/www.linkedin.com\/company\/rooferscoffeeshop-com &amp;nbsp; https:\/\/x.com\/RoofCoffeeShop &amp;nbsp; https:\/\/www.instagram.com\/rooferscoffeeshop\/ &amp;nbsp; https:\/\/www.youtube.com\/channel\/UCAQTC5U3FL9M-_wcRiEEyvw &amp;nbsp; https:\/\/www.pinterest.com\/rcscom\/ &amp;nbsp; https:\/\/www.tiktok.com\/@rooferscoffeeshop &amp;nbsp; https:\/\/www.rooferscoffeeshop.com\/rss &amp;nbsp; &amp;nbsp; #CustomerHastag #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #GeneralCoatings ","author_name":"RoofersCoffeeShop","author_url":"https:\/\/www.rooferscoffeeshop.com\/podcasts","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/36373980\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/187687515"}