{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"212. Mastering the Pivot: Jennifer Jackson\u2019s Journey in Building a Profitable Yoga Brand","description":"Hey Rainmakers! Chelsey and Stephen here, and today\u2019s episode is all about what it really looks like to pivot, persevere, and profit. We sat down with one of our very own Mastermind members, Jennifer Jackson, to hear how she built a six-figure yoga brand\u2014starting from scratch, solo, and with no personal yoga background. Yep, you read that right. Jennifer is a self-described dabbler turned determined entrepreneur. She\u2019s done everything from real estate and affiliate marketing to crypto and product parties. But what changed the game for her was finally creating something tangible\u2014something she could see, touch, and sell. That something turned out to be a yoga bag inspired by her daughter\u2019s journey with scoliosis and a newfound love of yoga. Even though Jennifer doesn't practice yoga herself, she leaned in, did the research, and made it happen. We talk about the mindset shifts that helped her move past burnout and into aligned action\u2014like why taking a break might be exactly what you need, and how trusting your gut (even when it goes against the crowd) can lead to major growth. Jennifer shares how she used Amazon reviews to build her first product, and how she\u2019s now refining it with real-time customer feedback. She's sold over $100,000 worth of just one product\u2014and she\u2019s still optimizing before expanding. If you've ever felt like you're doing this whole thing alone, or wondered if it's too late to try something new, Jennifer\u2019s story is exactly the encouragement you need. She proves that with focus, resourcefulness, and the right community, anything is possible. Links for this episode: https:\/\/www.shopmagnilay.com\/  Connect with us: \u25ba Rainmaker Instagram: @therainmakerfamily \u25ba Chelsey Instagram: @chels_diaz \u25ba Stephen Instagram: @steezdiaz \u25ba TikTok: @therainmakerfamily \u25ba Facebook: @diazfamilylegacy \u25ba Website: therainmakerfamily.com &amp;nbsp; Join Our Next Rainmaker Challenge - How To Make Passive Income From Home:  https:\/\/therainmakerchallenge.com Save On Our Favorite Things: https:\/\/rainmakerfamily.com\/deals Watch The Million Dollar Mama Case Study: https:\/\/www.makeitrainmomma.com\/casestudy &amp;nbsp; Episode Minute by Minute:&amp;nbsp;  0:00 \u2013 Welcome to Jennifer Jackson! 2:00 \u2013 From party sales to e-commerce: Jennifer\u2019s long entrepreneurial journey 4:30 \u2013 Mindset shifts and burnout recovery 6:00 \u2013 How her daughter\u2019s yoga journey sparked a business idea 9:00 \u2013 Creating a product in a niche you don\u2019t personally live in 11:00 \u2013 Building customer connections and getting real feedback 14:00 \u2013 Volunteers shaping the next iteration of her product 15:00 \u2013 Hitting 6 figures as a solo entrepreneur 18:30 \u2013 Facing scary moments and pushing through 21:00 \u2013 Choosing focus over fast growth 24:00 \u2013 Deciding when to add a second product (or not!) 27:00 \u2013 Thinking about a second version: listening to feedback 29:00 \u2013 Where to shop Jennifer\u2019s yoga bag  ","author_name":"The Rainmaker Family Show | Build Your Family Business","author_url":"https:\/\/rainmakerfamily.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/36200395\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/36200395"}