{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"312 How a Homesteader Turned Her Side Hustle into a Growing Farm Business","description":"What happens when a total city girl decides to go all-in on the homesteading life\u2026 and ends up building a full-blown farm business from scratch? In this episode, I sit down with Beth DeClerq, a self-taught homesteader who started out just wanting to be self-sufficient\u2014and ended up creating a profitable farm business that\u2019s now helping her family build toward a full-time income. Beth didn\u2019t grow up farming. She had zero experience with animals or agriculture. But one step at a time\u2014raising chickens, gardening, milking a cow, selling eggs\u2014she figured it out. And along the way, her neighbors started asking if they could buy from her. Fast forward to today, and Beth is scaling her farm operation, growing an online membership that teaches homesteading skills, and using the early bird sales system she learned from this podcast to sell out her pastured poultry\u2026 before they\u2019ve even hit the freezer. \ud83c\udfa7 This is a story of grit, organic growth, and leaning into your niche. Tune in to hear how Beth turned her side hustle into something bigger\u2014and the key takeaways she\u2019s learned along the way. Today's Podcast Guest: Beth Declercq Beth Declercq is a city-kid-turned-homesteader, raising 8 kids with her husband Tommy on 10 acres in mid-Michigan. She originally began homesteading with the desire to provide better food for her family, but eventually their change in lifestyle grew into a longing for financial self sufficiency too. Their small homestead now generates enough revenue to cover all it's own costs, and then some, and they are currently on the journey of scaling from family homestead to a small farm. Follow Beth on Instagram @BethDeclercq Here's the link to her homesteading membership: IntentionalHomesteading.com Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com\/localline Farm Marketing School: Marketing doesn\u2019t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: \ud83d\udcc6 Creating a promotion calendar that drives consistent sales \ud83d\udee0\ufe0f Setting up & optimizing your Google Business Profile \ud83d\udce7 Writing high-converting emails (nurture, promotions, onboarding) \ud83d\udde3\ufe0f Collecting & using customer testimonials effectively \ud83d\udd0d Auditing & improving your sales funnel \ud83d\udcac Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: \ud83d\udc49 www.mydigitalfarmer.com\/fms (Cancel anytime!) Helpful Links Mentioned in This Episode Want to build your own \u201cearly bird\u201d sales campaign like Beth did? My online course Early Bird Campaigns that Convert is now inside of Farm Marketing School!! Enroll monthly in FMS and get access to this course. What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Follow Beth on Instagram @BethDeclercq Here's the link to Beth's homesteading online membership: IntentionalHomesteading.com \ud83d\udcf2 Follow me on Instagram: @mydigitalfarmer \ud83d\udcec Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com\/subscribe. \ud83c\udf31 Want more farm marketing strategies? Visit my full resource library at www.mydigitalfarmer.com \ud83d\udc9b Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. \u2b50\ufe0f  Leave a Review on Apple Podcasts\u2014it helps other farmers find the show. Share this episode with a fellow farmer or small business owner. ","author_name":"My Digital Farmer | Marketing Strategies for Farmers","author_url":"http:\/\/www.mydigitalfarmer.com","html":"