{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Good Girl Snacks - Leah Marcus and Yasaman Bakhtiar","description":"This week on Startup to Storefront, we\u2019re joined by Leah Marcus and Yasaman Bakhtiar, the Gen-Z founders behind Good Girl Snacks\u2014the cult-favorite pickle brand that\u2019s taking over your feed and shaking up the CPG space. In just one year, they went from quitting their post-grad corporate jobs to building Erewhon\u2019s #1 pickle, selling over 10,000 jars, landing in 50+ retailers, and closing a pre-seed round led by Collab Fund (think Olipop, Sweetgreen, Beyond Meat). All of this\u2014with $0 spent on paid ads. On this week\u2019s episode, you\u2019ll learn:   How they turned a viral obsession into a real business   The power of building in public and radical transparency   What it\u2019s really like bootstrapping year one   How they disrupted the grocery aisle through social and community   What\u2019s next: new flavors, national expansion, and scaling post-fundraise   It\u2019s startup hustle meets Gen-Z social savvy\u2014don\u2019t miss it. ","author_name":"Startup to Storefront","author_url":"https:\/\/www.startuptostorefront.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/36128815\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/000000\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/187010060"}