{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"What It Means To Measure \u2018True ROI\u2019","description":"What does it take to serve mid-size brand clients; how is AI transforming media buying; and why \u2013&amp;nbsp;for the love of god \u2013&amp;nbsp;is measurement still so messed up? Mediastruction CEO and Founding Partner Marilois Snowman has a few thoughts. ","author_name":"AdExchanger Talks","author_url":"https:\/\/adexchanger.com\/podcast\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/35518795\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/185272195"}