{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"173 From story to sale: How Solopreneurs Can Connect With Their Audience:   An interview with Angela Wills.","description":"Angela Wills created her Life&amp;nbsp; Style Freedom business by making connections. She believed business doesn\u2019t dictate your lifestyle: your lifestyle creates your business.&amp;nbsp; \u201cI\u2019m really passionate about helping business owners find a business model that supports their lifestyle.\u201d&amp;nbsp; - Angela Willis Angela is a very down-to-earth business owner who\u2019s built her business by understanding her clients. She understands the juggling act of being a parent and a business owner. &amp;nbsp; \u201cThat is a skill,&quot; she says. &quot;To me, it comes naturally now\u2026the ability to connect with telling stories.&amp;nbsp; Being approachable as well as businesslike is a skill\u2026when people know who you are, they don\u2019t even look at the subject line. &quot;They want to know you\u2026it\u2019ll become, \u2018Angela has a course and I\u2019m in.\u2019\u201d&amp;nbsp;&amp;nbsp; Our interview was especially fun when Angela and I gave each other new ideas for connection. I suggested that Angela focus on \u201cconnecting the dots\u201d in her career move from chemistry to business. We talked about how she made that journey. And then I asked, &quot;But what about people in business who have trouble making connections?&quot; That\u2019s a question I have. I\u2019m not a mom and I live in the city with a cat. Can people connect with me?&amp;nbsp;  Angela says yes. People connect with all kinds of activities. \u201cThere are people who don\u2019t go out a lot..but they bake bread. Or they do interior decorating.\u201d So she had some very specific suggestions for the way I can connect to people as a cat lady in the big city. For one thing, we cat ladies have problems with time management, just as moms do. They\u2019re just different problems.&amp;nbsp; Highlights of the interview: :  How Angela\u2019s stories connect with her clients Why Angela believes everyone has the potential to connect with clients, using stories How Angela\u2019s chemistry background helped her get started as an entrepreneur How to keep your business lean and simple (avoiding surprises and crises) Angela\u2019s suggestions for helping me connect with an audience that\u2019s very different from me  RESOURCES: Link to Angela's free course Angela's website Living Lifestyle Freedom Cathy Goodwin's Website &amp;nbsp; &amp;nbsp; ","author_name":"Strategic Storytelling","author_url":"http:\/\/CathyGoodwin.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/35413670\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/35413670"}